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Pay Per Play | Basic Facts
Filed Under Pay Per Play, Recommended
Net Audio Ads Pay Per Play is an online advertising channel that plays 5-second audio ads on your website when a visitor reaches your site. Following are some basic facts about Pay Per Play:
- It is free, fast, and simple to sign up as a Pay Per Play
- To run Pay Per Play ads on your site, you simple insert a code into the pages of your site where you would like the ads to play.
- Ads will only play when a website visitor reaches a page of your site which has the Pay Per Play code on it
- When an ad plays on your site, you receive 25% of the fee that the advertiser is paying for the ad to run
- If you run “Key 2 Page” ads, you will be able to run audio ads which give the visitor an option to press a certain key and thus reach the advertiser’s website.
- In this case you are paid only when a visitor “keys” to that page, though you are paid more than you would be paid for simply paying the ad. You can opt out of this if you like.
- If you sign up before the referral program closes, you will be eligible to sign others up for the program. You will then receive:
A 25% commission of the cost of ads played on your own sites
A 5% commission on the ads played on your referral’s sites
A 5% commission on the ads played on your referral’s referral’s sites
This could become a lifetime recurring residual stream of income.
- Pay Per Play currently has a lot more advertisers than ad publishers, as the program is still in its beginning stages and has been going through a beta period which has included a recent BPA Audit (that will open the door for many new advertisers to sign up) ironing out technical matters, etc. What this means is that the potential of income for ad publishers has not been reached. Once there are as many advertisers as there are publishers, the income of an individual publisher could be about 20 x what it is now (my estimation based on my own Pay Per Play stats and comparing the hits versus the ads played).
- Pay Per Play advertisements run for 5 seconds. You may have the possibility opt in to run longer ads on some of your pages if you like. These ads would obviously pay more.
- Tests have revealed that Pay Per Play ads of 5-seconds in length do not drive visitors away from your sites
- Pay Per Play ads only play once for a given visitor on your site within a three minute period. After that he will only hear another ad play if he refreshes the page or clicks through to another page on the site.
- Pay Per Play ads can be targeted to certain geographical locations and can be set up to run at certain times. Therefore, for example, a person surfing in Brooklyn at 11:00 am might hear an ad for a good lunch deal at a local pizza place. Thus, Pay Per Play ads can be very effective for the advertiser, as well as useful for your own website visitors.
- Pay Per Play ad publishers are aware of the fact that your site visitor do not always have their sound turned on. This is taken into consideration as part of the price. You will still be paid every time an ad plays. Only if the website visitor does not have certain software running (which enables the audio to play) would the payment not be made. But the fact of a website visitor’s sound being muted will not affect your commissions.
- The Internet as a public medium is beginning to replace radio and TV. More and more people are watching web-based videos, listening to music on MP3 players, and surfing on their free time as opposed to watching TV. Thus it is anticipated that TV and Radio commercials will gradually be replaced by Pay Per Play advertising.
- Pay Per Play commissions are paid by check or by Paypal, when your account has reached a minimum of $25.00.
- You can place Pay Per Play ads on your websites and blogs, including on free accounts and on any web page where you are authorized to place them. As long as you are not violating the terms of service of your account or social network, you can place Pay Per Play ads there.
- Pay Per Play advertisements are available for other languages besides English, so that appropriate ads can be played in many locations around the globe.
- Pay Per Play advertisements are not allowed on sites with pornography, promotion of illegal activities, or hate.
- Pay Per Play advertising is run by a company called Voice2Page.
- Once you register with Pay Per Play, you can also sign up to refer advertisers to the program (ie, to sign people up to pay for their ads to be played).
I consider that Pay Per Play might be a sleeping giant of the Internet Marketing world. Due to the fact that it has not yet reached its full potential, it has not been completely “noticed.” It has also been the subject of controversy and criticism. In my opinion, this is all the more reason to get involved in it now, while others are not fully cognizant of the opportunity.
For example, imagine if you signed up 50 webmasters for the Pay Per Play program. You could wind up with $500 to $600 per month as a recurring residual income. Or, if you sign up more webmasters or webmasters with higher traffic, it could be in terms of thousands of dollars per month or even more.
Well, who knows. It might or might not ever happen like that. I’m not giving any airy promises. I just think it can’t hurt to give it a try.
If you take a few minutes to sign up for sign up for Pay Per Play and it doesn’t turn out the way we hope, you might be kicking yourself later on.
If it does turn out later that you missed the opportunity to build up a recurring residual income of thousands or tens of thousands of dollars a month, you’ll be kicking yourself a lot harder.
12 Responses to “Pay Per Play | Basic Facts”
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mmm, I had heard about these types of ads before, but never knew anyone that was using them.
How are they working out for you? Are they worth it? Do they effect your reader bounce rate?
JK Swopess last blog post..Site updates and beefsteaks
Well like I said it is really in a beta stage of its existence. It could be an exploding success or it could bomb out. But then again, we didn’t all stop listening to the radio on account of the ads. Same with TV.
The ads don’t play enough at this stage for me to be able to tell a difference. The company says they have tested it and that 5 second ads don’t drive away visitors.
I think it also depends on the site.
Sounds good, just wondered if you saw anything special. I hadn’t ever been in contact with someone using the technology so I just thought I’d ask.
Keep me posted
JK Swopess last blog post..Site updates and beefsteaks
[...] article was written by Anna Williams. For more information, visit her blog and her post on Pay Per Play Basic Facts, or see the Pay Per Play [...]
Hello Eryone,
I don’t even have my website up yet,still trying to figure out what I am going to promote. I also work fulltime, and have a 4-yr old and I find It hard to find time and when I lose my focus, sometimes It Is hard to just sit down and do It.
I probably need to sit down and make a list of step by step things to do.
I am already signed up with ppp Internet Audio Ads.
My questions are…
1. How can you Insert ppp code or adlet Into Image Ad?
2. How do You Insert this code Into Blogs?
3. Can You use ppp on Myspace In an image ad?
Im gonna get this or die trying!
Carol
Hello Carolyn, thank you for stopping by my blog. Regarding your questions:
1. I am not sure what you mean by inserting the PPP ads into an image ad. There is no image in a PPP Ad.
To add a PPP Ad to your website or blog, you first find the PPP code. You can find this when you log on to your NetAudio Ads account.
Once you have found the code, you insert it into your webpage or into your blog, in the same way you would insert any html code for any ad.
If you have a blog with blogger.com, you insert it into a widget which is for “inserting HTML or Javascript.” On Wordpress, you insert it into a “text” widget. On a webpage, you simply insert it in the bottom. I always put mine near the bottom so I don’t get it confused with other things.
2. Answered above
3. On MySpace I have heard that you can but I don’t know how it works and I was not able to figure it out. I read the Terms and Conditions of MySpace and it doesn’t seem they want you to run your own ads, but I may be missing something … I suggest you contact NetAudio Ads and ask them about it, and also contact MySpace if needed.
But if your MySpace profile is not getting a lot of traffic yet you could always put this off till later and first experiment with using it on your own sites.
I hope this helps, thanks again for stopping by my blog and I hope you come again. I do want to help other people get off the ground and I have many posts and pages planned for the future. (I need more time! :grin:)
This is very good information Anna. Paying out on 3 tiers has a huge upside.
I can imagine you could potentially get paid off of millions of pay per play ads if you referred enough people.
While 5 seconds seem like it probably would not drive people away, I wonder if 5 seconds is really enough time to get your message across and because of the short message, viewers may just tune it out until it is over.
I also think, that 5 seconds are not enough, but anyway its a very good idea, and I am going to register. Thanks for useful information.
I have netaudio ads and let me tell you…
I am a webdesigner that have over 300 websites online and while i didnt ad this to all my sites i put it on my top 20 sites. Each site pulls in 4 - 5 thousand hits a day. I have added the javascript and its now day 24. Guess how much I have made?????
A blazing .014 cent. I don’t even know if this is a true 14 cent or a fraction of a penny. I can’t hear anymore ads, and the only one i did hear during the elections was t boon pickens. I mean what freakin gives. Cummulitive for all 20 sites in 24 days would be about 122 thousand hits and all that earns me is barely a quarter.
Whats more disturbing is that when i looked on google for some kind of support, everyone referencing netaudio ads had the word for word payout information. Try it yourself, look for anyone that has gotten paid on this and you will see nothing, i looked on youtube also. All information on this topic is whitewashed with the same company perspective of money rolling in. So this is my way of putting the facts straight. I havent removed the links from the sites yet, thinking that some mad rush of revenue is going to come in but nothing. So say no to Net Audio Ads and Pay Per Play, the crap has been in beta for 3 years, cmon now.
Okay i feel better slightly.
Anyone know of anyplaces paying a penny per hit?
Frankly it doesn’t seem to be turning out so well! I left my code on because it looked like it might be a good future investment … but what you say is correct. I have about $25 in my account but then I got a somewhat unprofessional email asking for a scan of my W9 form so payment could be issued. I heard rumor lines of identity theft on that one … wattamess! I originally felt relatively optimistic about it because of the fact that Charles Heflin was behind it. Now I’m like … I dunno.
I think the important thing is to always be open to possibilities, particularly when you don’t have to invest up front, and as long as you stay alert. You never know if something is going to flop or become the next big thing. This way to don’t lose great opportunities but also don’t lose money etc to those that don’t pan out.